Please note we dispatch orders Monday to Friday. Orders placed over the weekend will be dispatched on Monday. Following Brexit, we offer shipping to the UK and NI only
The Ingredients section of our website categorises our products by their key ingredients to make shopping easier if you are looking for a product which has a particular ingredient.
Algae supplements are a rich natural source of omega-3 fatty acids, antioxidants, and essential nutrients. Often used as a sustainable alternative to fish oil, algae can help support brain, heart, joint, and skin health in pets. Certain algae, like spirulina and chlorella, are also known for their detoxifying properties and immune-boosting potential.
Every day, your pet is exposed to factors that can contribute to oxidative stress, including ageing, environmental pollutants, processed foods, medications, and everyday physical and emotional stress. Over time, oxidative stress can affect healthy cells and may impact overall wellbeing.
Antioxidants help neutralise free radicals; by helping to protect against oxidative stress, antioxidant supplements can support healthy ageing, immune function, cognitive health, skin and coat condition, joint comfort, and overall vitality.
Our range of antioxidant supplements for dogs and cats includes carefully selected ingredients such as functional mushrooms, phytoplankton a micro-algae, as well as spirulina, a blue-green algae is packed with phytonutrients; vitamins such as Vitamin C, Vitamin E and Vitamin A, plant extracts, and nutrient-rich superfoods. These natural ingredients provide antioxidant support to help maintain cellular health and promote long-term wellbeing.
Whether you are looking to support a senior pet, support everyday wellness, or complement an existing health programme, antioxidant supplements can be a valuable addition to your pet's daily routine.
Browse our range of natural antioxidant supplements for dogs and cats below.
Arnica is a perennial herb in the daisy family, which flowers June to August. Arnica is used externally (but not on broken skin) to promote healing and to help with bruising, or given orally as a homeopathic remedy.
Arnica is useful for soreness and bruising, especially if this is mainly felt in the muscles and softer tissues of the body.
Ashwagandha (Withania somnifera) is a traditional adaptogenic herb that has been used for centuries to support resilience, vitality and overall wellbeing. Adaptogens work by helping the body maintain balance during periods of physical and emotional stress, supporting a healthy stress response without causing sedation.
In pets, ashwagandha is often used to promote calm behaviour, support emotional wellbeing and help maintain healthy energy levels. It may also provide support for cognitive function, immune health and mobility, making it a popular choice for senior pets and those experiencing environmental or lifestyle-related stress. You'll find ashwagandha as a key ingredient in many natural calming supplements for dogs.
Whether used as daily support for an anxious pet, or during challenging periods such as travel, changes in routine or fireworks season, ashwagandha can be a valuable addition to your pet's routine.
Astaxanthin is a member of the carotenoid family and a powerful antioxidant. Astaxanthin helps protect cells, organs, and tissues from oxidative damage, even in places like your pet’s eyes, spinal cord, brain, and nerves. Provides the immune system with the support that it needs.
Boswellia serrata, also known as Indian frankincense, is a tree native to India and surrounding regions. Its aromatic resin has been used for thousands of years in traditional Ayurvedic medicine and is particularly valued for its natural anti-inflammatory properties.
The resin contains a group of active compounds known as boswellic acids, including AKBA (acetyl-11-keto-β-boswellic acid). These compounds have been widely studied for their anti-inflammatory, antioxidant and immune-modulating properties. AKBA is of particular interest because of its ability to influence 5-lipoxygenase (5-LOX), an enzyme involved in the body's inflammatory pathways.
Benefits of Boswellia for Dogs
Boswellia is perhaps best known for supporting joint health and mobility, and can be used to soothe sore, stiff joints and muscles,. Research in dogs with degenerative joint and spinal conditions has reported improvements in signs such as stiffness, discomfort and lameness following supplementation with Boswellia serrata extract.
This natural supplement also synergises with turmeric,and works well alongside glucosamineand chondroitinto support connective tissue and joint health.
However, the potential benefits of Boswellia extend beyond the joints. Research into boswellic acids suggests they may also help to:
Provide antioxidant support – helping protect cells against oxidative stress.
Support brain and cognitive health – boswellic acids are being investigated for their neuroprotective properties and their role in healthy ageing.
Support digestive and gut health – research suggests Boswellia may help maintain intestinal barrier integrity and influence the composition of the gut microbiome.
Support normal liver function – its antioxidant and anti-inflammatory properties have been studied in relation to maintaining healthy liver function.
Support a balanced immune response – boswellic acids may help regulate certain immune pathways and support normal immune function.
Support a healthy inflammatory response – helping to maintain comfort and mobility, particularly in older or active dogs.
Boswellia is therefore a useful botanical ingredient not only for joint and mobility supplements, but also as part of a wider approach to supporting healthy ageing, antioxidant defences and general wellbeing in dogs.
Calendula Officinalis is also known as pot marigold, and its yellow flowers are familiar to many. Most commonly used in balms, lotions and ointments, Calendula is best known for its soothing and healing properties. Its anti-viral, anti-bacterial and anti-fungal properties make Calendula a first choice for abrasions, minor cuts & wounds, rashes, insect stings, chapped skin and even sunburn. Calendula helps to stimulate minor wound healing by encouraging epithelial growth.
Calendula is also an immune tonic and can be used internally. It also aids liver function and elimination, as well as being soothing.
Read more about this wonderful plant by reading our blog on the benefits of calendula for dogs, and shop our range of calendula products for pets below.
Chondroitin is a key component in supporting your pet's joint health by slowing the deterioration of cartilage. Chondroitin works synergistically with glucosamine to protect cells called chondrocytes, which are responsible for cartilage formation. For further reading, check out our blogs about joint support.
Clay has long been used in natural pet care to support health from the inside out. Rich in naturally occurring minerals, clays such as green clay, Montmorillonite clay and bentonite clay are valued for their absorbent properties and versatility, making them popular ingredients in both digestive supplements and topical skin care products.
When used internally, clay may help support normal digestive function and maintain a healthy gut environment. Applied externally, clay powders and poultices can be used to soothe irritated skin, absorb excess moisture and support the skin's natural healing processes.
Our range includes both clay-based supplements and topical clay products, offering natural support for digestive health, skin comfort and overall wellbeing.
Collagen is a vital protein that helps to maintain healthy joints, connective tissues, skin and the digestive tract. Naturally found throughout the body, collagen provides strength, structure and flexibility, but levels can decline with age.
Supplementing with collagen can help support mobility, joint comfort, skin and coat health, as well as digestive function. Our range includes both collagen supplements, naturally collagen-rich bone broths and collagen treats, making it easy to provide this important nutrient in a format that suits your pet's needs.
Colloidal Silver is a solution containing tiny silver particles suspended in deionised water. It has been used for many years and is valued for its anti-viral, anti-fungal, natural antibiotic, and anti-microbial properties, making it a useful addition to a pet first-aid kit.
When applied externally, colloidal silver can help support good skin hygiene; supporting the skin's natural barrier and maintain a clean environment while the skin recovers. It is commonly used on minor cuts, scrapes, abrasions and irritated skin, helping to support healthy skin recovery, as well as around the eyes and outer ears as part of a gentle cleansing routine when appropriate.
Colloidal silver is available in different strengths, most commonly 10ppm and 20ppm, where ppm stands for parts per million and refers to the concentration of silver particles in the solution.
A 10ppm solution is a popular choice for everyday topical use and routine skin care, while 20ppm contains twice the concentration of silver particles and may be preferred by some owners when a stronger concentration is desired. Both strengths are intended for external use, and the most appropriate option will depend on the product and its intended application. Always follow the manufacturer's directions for use.
We sell a range of colloiodal silver options including liquids - varies sizes and strengths, gel, cream, serum, as well as specifically formulated products to support eye and ear health in both cats and dogs. A recent addition to the Natures Greatest Secret range is a toothpaste.
Colostrum is the nutrient-rich first milk produced by mammals, naturally containing immunoglobulins, antimicrobial peptides and growth factors that help support the healthy development of newborns. As a dietary supplement, bovine colostrum is valued for its ability to support immune function, digestive health and overall wellbeing in dogs and cats of all ages.
In addition to its immune-supporting properties, colostrum is a natural source of nutrients that help maintain healthy joints, muscles and connective tissues. Its naturally occurring growth factors and bioactive compounds support normal cellular health, making colostrum a popular choice for pets requiring digestive, immune or everyday wellness support.
Our range includes high-quality colostrum supplements for both dogs and cats, making it easy to provide natural support for immunity, digestive health and everyday vitality.
Coenzyme Q10 (CoQ10) is a powerful antioxidant, key to the basic functioning of all human and animal cells. Also known as ubiquinone, CoQ10's benefits range from acting as a protective agent for the heart and cardiovascular system, to supporting immune health.
CoQ10 is also found naturally in foods such as organ meats such as the heart — a concentrated source of this supernutrient!
Dandelion (Taraxacum officinale) may be a familiar sight in gardens and hedgerows, but this nutrient-rich plant has a long history of traditional use in herbal medicine. Both the root and leaves are used, providing naturally occurring plant compounds including flavonoids, phenolic compounds and carotenoids, alongside vitamins and minerals.
Dandelion is particularly valued for its traditional role in supporting the liver, kidneys and digestive system. Dandelion root is commonly included in herbal formulas designed to support normal liver function, bile flow and digestion, while the leaves have traditionally been used for their gentle diuretic properties, supporting normal urinary and kidney function.
What are the benefits of dandelion for dogs and cats?
Dandelion is a versatile herb and is often combined with other botanicals such as milk thistle, artichoke and nettle to provide complementary nutritional and herbal support.
Dandelion may help to:
Support normal liver function and the body's natural detoxification processes
Support healthy digestion and bile production
Support normal kidney and urinary function
Provide natural antioxidant plant compounds
Support normal fluid balance
Provide additional nutritional support as part of a varied, balanced diet
Dandelion and liver support
The liver plays an important role in processing nutrients, metabolising substances and removing waste products from the body. Dandelion root is traditionally used as a bitter digestive herb and is often included in liver-support formulas alongside herbs such as milk thistle and artichoke.
Its naturally occurring bitter compounds can help support digestive secretions and normal bile flow, linking dandelion's traditional digestive use closely with liver and gallbladder function.
Dandelion leaf and kidney & urinary support
Dandelion leaf has traditionally been used as a gentle diuretic, helping to support normal urine production and fluid balance. Unlike many conventional diuretics, dandelion itself is naturally rich in potassium. This makes the leaf a popular ingredient in herbal blends formulated to support the kidneys and urinary system.
Dandelion and digestive health
Dandelion's bitter plant compounds can also help support normal digestive processes. For this reason, you'll find dandelion included in several of our digestive and gut-support supplements, often alongside other herbs and nutrients chosen to provide broader digestive support.
Our range includes natural supplements containing dandelion for dogs and cats, with formulations designed to support areas including liver and kidney function, digestion, urinary health and general wellbeing.
As with any herbal supplement, always follow the individual product's feeding instructions. If your pet has an existing medical condition, is taking medication or is under veterinary supervision, seek veterinary advice before introducing a new supplement.
Digestive enzymes are naturally produced by the pancreas and play an essential role in breaking down proteins, fats and carbohydrates so they can be absorbed and used by the body. Healthy enzyme production supports efficient digestion, nutrient absorption and overall digestive health.
While most pets produce sufficient digestive enzymes naturally, some may benefit from additional enzyme support. This can be particularly helpful for pets with digestive sensitivities, reduced enzyme production or those needing extra digestive support to get the most from their diet.
Our range includes digestive enzyme supplements for both dogs and cats, including standalone enzyme supplements and comprehensive probiotic blends, helping to support healthy digestion and gastrointestinal function.
Echinacea (Echinacea spp), or purple coneflower, is best known for its uses in supporting the immune system. Alongside a number of active consituents, echinacea possesses natural anti-inflammatory and anti-microbial properties. It is best used as a preventative to help prime the immune system. If you need to balance its cooling effects combine with ginger.
Egg shell membrane is the nutrient-rich protective barrier found between the shell and the albumen, or egg white. As a nutritional supplement, egg shell membrane is a source of undenatured collagen and hyaluronic acid. Proteins elastin and glucosamine promote tendon and joint health respectively.
This combination of powerhouse ingredients for joint health make it easy to see why egg shell membrane has been shown to reduce pain and improve function in dogs suffering with joint problems.
Evening Primrose Oil is high in gamma linolenic acid (GLA), an essential fatty acid. Ideal to help maintain healthy skin and coat condition and reduce scurfiness or dryness. Evening Primrose Oil is believed to restore the balance in reproductive hormones that can otherwise influence behaviour and coat quality.
Fenugreek (Trigonella foenum-graecum) is a traditional herbal ingredient from the legume family, valued for its rich nutritional profile and long history of use in both human and animal health. The seeds contain naturally occurring fibre, protein, vitamins, minerals, antioxidants and bioactive plant compounds, including saponins, flavonoids and alkaloids. These constituents help support normal inflammatory responses, digestive health, immune function and skin health.
Fenugreek is often included in joint, skin and digestive supplements for pets, where it provides gentle nutritional support as part of a balanced herbal formulation. It is also commonly paired with herbs such as garlic, as the two have traditionally been used together in complementary blends.
Garlic is known as the king of the herbs and is full of nutrients. Garlic can be given as a general supplement because of its wide-ranging action on the body as well as being a specific herbal remedy for coughs and upper respiratory conditions. Garlic is an antioxidant, expectorant, has anti-viral, antiseptic and antibiotic properties. Garlic can be used to reduce the level of parasites in dogs and is effective to repel fleas and worms. Garlic stimulates normal digestive processes and can be used for a wide range of skin conditions. Garlic can remove toxins from the body, supports the immune system to help increase resistance to infection, especially for the older pet.
Glucosamine can be used for the repair of connective tissues such as cartilage by stimulating the production of glycosaminoglcans (GAGs). Glucosamine is often supplemented to augment the body's normal production and especially when in old age and arthritis demand exceeds the body's normal production. Glucosamine works well with Chondroitin. For further reading, check out our blogs about joint support.
Green-lipped mussel (Perna canaliculus) is a nutrient-rich shellfish native to the pristine coastal waters of New Zealand. Naturally rich in omega-3 fatty acids, glucosamine, chondroitin, glycosaminoglycans (GAGs) and antioxidants, it is widely recognised as one of the most effective natural ingredients for supporting joint health and mobility in dogs and cats.
While traditionally found in powdered supplements, green-lipped mussel is also available in concentrated oils, functional treats and chews. Each format provides the benefits of this unique marine ingredient, making it easy to support your pet's joints in a way that fits their specific needs.
Our range includes green-lipped mussel powders, oils, functional treats and complete supplement blends for dogs and cats, offering natural support for mobility, flexibility and long-term joint health.
Lavender, or lavandula, has been used for medicinal purposes for over 2,500 years. Lavender is a calming herb which may help to relieve anxiety, especially for anxiety surrounding car journeys. In addition compounds of the oil in Lavender have antifungal and antimicrobial effects which may aid healing, may help with allergies, burns and ease aches and pains.
The liver works quietly behind the scenes every day, processing nutrients, filtering toxins and supporting many of the body's essential functions. It's one of your pet's hardest-working organs.
Milk Thistle has long been valued for its ability to support liver health. Naturally rich in silymarin, a powerful antioxidant complex, it helps protect liver cells from oxidative stress while supporting normal liver function and the organ's natural ability to regenerate.
Whether your pet is getting older, taking long-term medication, recovering from illness or simply could benefit from extra nutritional support, Milk Thistle offers a gentle, natural way to help maintain healthy liver function. Milk Thistle may also be useful for problems which are related to the liver such as skin conditions, gastrointestinal upsets and dysfunctions in the immune or hormonal systems.
Mint is a versatile botanical ingredient used in a wide range of pet care products, valued for both its natural properties and its fresh, clean aroma.
In dental products, mint helps freshen breath while supporting good oral hygiene by reducing unpleasant odours. In shampoos and grooming products, mint provides a cooling, refreshing sensation, helping to leave the skin and coat feeling clean while naturally deodorising the fur. Mint is also commonly included in natural flea and tick sprays and repellents, where its strong scent helps make pets less attractive to biting insects.
Mint as an aromatic herb that has also historically been used to help soothe upset stomachs, reduce gas, reduce nausea and help with travel sickness.
Rich in naturally occurring plant compounds with antioxidant and antimicrobial properties, mint is a popular ingredient in natural pet care, offering gentle support for cleanliness, freshness and everyday wellbeing.
MSM (Methylsulfonylmethane) is a naturally-occurring organosulfur compound. Organic, biologically active sulphur is extremely important for health and the formation of connective tissue, healthy skin, amino acids and blood proteins. The largest concentrations are found in joints, hair, skin, and nails. However, as part of the aging process, MSM in the body begins to decrease and so deficiencies may occur.
MSM has many benefits including: as a natural analgesic and pain reliever which can help in joint pain such as in the case of arthritis, hip dysplasia and other joint problems, MSM can alleviate the symptoms of some allergies and MSM is an antioxidant which quenches free radicals produced as a result of stress and pollution.
Mushrooms and the many beneficial bioactive compounds they contain can benefit the health of your dog in a number of ways and have been used to support health for thousands of years.
An important component of the mushroom are the beta-glucans which are protected by the mushroom’s thick chitin wall. When extracted this process makes the important beta-glucans and other active medicinal ingredients available to your dog.
Microbiome support - the fibre in mushrooms that consists of beta glucans and chitin, provides food to many beneficial microorganisms in the microbiome. A healthy microbiome supports a balanced immune system as well as the immune system response to potential allergens.
Immuno-modulation - The Beta-glucans and other active molecules found in mushrooms including triterpenes, nucleosides, flavonoids and phenols, which all contribute to a better balanced immune system. Supporting the immune system can also help to reduce its reactivity to allergens.
Anti-histamine Action - two mushrooms Reishi and Chaga both contain special molecules called triterpenes that have anti-histamine properties.
Neem is a fast growing evergreen tree (Azadirachta indica) which was first discovered in south-east Asia. What makes the Neem tree so unique is that nearly every part of the tree's structure has beneficial properties - from the leaves to the bark and the oils!
Researchers have isolated over 150 compounds from the Neem tree that work synergistically to naturally protect itself from bacteria, fungus, pests, and other threats.
Neem's Beneficial Properties The Neem tree has been used for over 4,000 years to treat a variety of health problems ranging from skin issues, dental care, infections, and inflammation to malaria. The most pronounced beneficial features of the Neem tree have been it's strong pest repellency, anti-viral, antibacterial, and anti-fungal properties. Neem has been shown to improve the condition of skin, reduce inflammation (dermatitis), and increase the flow of blood to the skin to help it naturally repair itself.
Nettle is a nutrient-rich plant traditionally used to support skin, coat, and joint health in pets. Nettle is a natural antihistamine as it contains the flavonoid quercetin, that helps support the body's response to allergens. Also chlorophylls a and b, carotenoids: beta carotene, xanophils and Sterols including beta sitosterol
Naturally high in vitamins (including A, C, and K), minerals such as iron, magnesium and calcium, and anti-inflammatory compounds, nettle can help soothe itchy skin, support seasonal allergies, and maintain overall vitality. It’s also thought to promote healthy circulation and urinary tract function.
Omega oils are an excellent way to support your pet’s overall health and wellbeing. These essential fatty acids, particularly Omega 3 (EPA and DHA) and Omega 6 are often lacking in everyday pet diets, making supplementation a simple and effective addition to their routine. Regular use is a proactive way to help maintain optimal health across all life stages.
Omega 3 oils are widely recognised for supporting key areas of your pet’s health, including the immune system, skin and coat condition, joint health, heart health, and brain and eye development and maintenance. They can also help improve coat quality and support pets with dull coats, itching, or joint-related issues, contributing to overall vitality and comfort.
Balanced Omega 3 and 6 blends further enhance these benefits by helping to regulate skin renewal, soothe sensitive or dry skin, and promote a healthy, glossy coat. Together, these oils work to nourish your pet from the inside out, supporting everyday wellbeing and helping them look and feel their best.
Alongside traditional marine sources, algae and plant-based omega oils offer a high-quality alternative source of essential fatty acids, ideal for pets with sensitivities or for owners seeking a more sustainable option.
Our Omega oils come in liquid format as well as capsule form.
Prebiotics and probiotics are an essential part of supporting your dog’s overall health and wellbeing. Probiotics are live beneficial bacteria that help maintain a balanced gut microbiome by encouraging the growth of friendly bacteria and crowding out harmful pathogens, while prebiotics act as food for probiotics, helping them thrive.
Because over 80% of your dog’s immune system is located in the gut, maintaining healthy gut bacteria is vital for immune function, digestion, nutrient absorption, skin health, and overall vitality. Together, prebiotics and probiotics help restore balance in the digestive tract, support healthy gut motility, and can be especially beneficial during times of stress, illness, dietary change, or after antibiotics.
For pets, probiotics are particularly important in managing digestive issues, improving nutrient absorption, and enhancing overall well-being. Regular use of probiotics can help maintain a healthy gut, reduce symptoms of allergies, and alleviate digestive upset like diarrhea.
Choosing the right probiotic for your petcan feel overwhelming. Our general guide explains what to look for when selecting a probiotic, while our brand-specific guides to Four Leaf RoverandAdored Beastprobiotics help you decide which range is best suited to your pet's needs.
Probiotics can also be beneficial if your puppy has an upset tummy, this blog explains natural solutions and highlights our best puppy-safe probiotics. Most probiotics are suitable from 6 months+, but this blog offers options for those younger puppies.
Psyllium is a safe, natural source of soluble fibre used to support healthy digestion and regular bowel movements in dogs and cats. Suitable to be added to raw, cooked and kibble diets, psyllium absorbs water within the digestive tract, adding bulk to stools and forming a soothing gel. This can help to regulate stool consistency, alleviate constipation and diarrhea, support anal gland issues, and promote overall gut health.
There are two main forms of psyllium: psyllium husks and whole psyllium seed.
Psyllium Husks: Psyllium husks are the outer layer of the seed and contain a highly concentrated source of soluble fibre. They are commonly used to support firm stools, digestive regularity, anal gland health and healthy gut motility.
Whole Psyllium Seed: Whole psyllium seed includes both the husk and inner seed, offering a gentler source of natural fibre alongside additional nutritional value. It can help support healthy digestion and balanced stool quality.
As psyllium absorbs water, it should always be fed alongside adequate moisture, such as wet food, bone broth or goat milk. Please ensure plenty of clean, fresh water is also available.
Pumpkin is a nutrient-rich ingredient commonly used in dog supplements for its digestive and overall health benefits.
Naturally high in dietary fibre, pumpkin helps regulate bowel movements, supporting dogs with both constipation and mild diarrhoea. It’s also a good source of essential vitamins such as A, C, and E, along with antioxidants that contribute to immune health and skin condition.
Additionally, pumpkin contains beneficial minerals like potassium and iron, which support muscle function and energy levels. Gentle on the stomach and highly palatable, pumpkin is a versatile, natural addition to canine wellness formulas.
Quercetin is a plant pigment (flavonoid) commonly found in apples, dark berries and leafy green vegetables. Its natural anti-histamine, anti-inflammatory and antioxidant properties make quercetin beneficial for all dogs, but particularly those who suffer from allergies, seasonal itching or need an immune boost. Quercetin also supports normal detoxification process. Consistent use is key.
Quercetin has a low bioavailability on its own – combining it with vitamin C, digestive enzymes like bromelain, or opting for liposomal quercetin, can improve absorption in your pet's body.
Liposomal quercetin, found in Four Leaf Rover Harmony is a form of quercetin wrapped in a fat-soluble coating, so more of it actually gets where it's supposed to go.
Rose hips or Dog-Rose (Rosa Canina) are at their best in autumn when they look stunning in the hedgerows. Rose hips are a great source of vitamin C but it also provides an abundance of other nutrients including vitamins A, B1 and B2 and is particularly rich in antioxidants. Rose hips also help to maintain a healthy collagen and therefore can help with joint pain.
Rose hips are also ideal for grooming products as well. Rosehip seed oil from rose hips is a lightweight, fast-absorbing oil rich in naturally occurring Vitamins C, A and E, along with nourishing omega-6 and omega-9 fatty acids. It helps to moisturise and condition the skin, support healthy skin cell renewal, and improve overall coat texture and appearance. Particularly beneficial for dry, flaky or sensitive skin, rosehip oil absorbs quickly without leaving a greasy residue, helping to keep the coat soft, healthy and manageable between baths.
Seaweed is high in protein and is one of the richest source of minerals and amino acids found in a plant source. Seaweeds are rich in iodine. Seaweed have many health benefits including supporting the immune system, energy production, skin and coat health especially pigmentation.
Slippery Elm Bark is the inner bark of the slippery elm tree (Ulmus rubra), also known as American Slippery Elm. Naturally rich in mucilage-forming polysaccharides, it develops a smooth, gel-like consistency when mixed with water, helping to coat and soothe the digestive tract.
Some Slippery Elm products can be added directly to food, while others are prepared with water before use; such as AniForte recommends mixing its Slippery Elm Bark Powder with water, briefly heating and then allowing it to cool before feeding. This pre-hydrates the slippery elm, allowing the mucilage to form before it is given, rather than relying on the powder to absorb moisture and form its gel-like consistency after it has been eaten.
Traditionally used as a soothing demulcent, Slippery Elm can be particularly useful for dogs and cats with sensitive stomachs or during periods of occasional digestive upset. Changes in food, travel, changes in routine and periods of stress can all temporarily affect normal digestion and stool consistency.
Slippery Elm can also be used alongside a probiotic supplement for pets as part of a broader approach to supporting digestive and gut health. Persistent or severe digestive problems, including diarrhoea or vomiting, should always be discussed with your vet.
Slippery Elm is valued for its ability to:
Soothe and support the digestive lining
Provide natural mucilage to coat the digestive tract
Support firm, healthy stools
Support normal, balanced bowel function
Provide gentle digestive support for sensitive stomachs
Spirulina is an algae which is 60% protein and which is readily absorbed into the blood stream making this perfect for dogs which are unwell or have lost their appetite. Spirulina is also high in the essential fatty acid Gamma Linolenic acid (GLA) which promotes healthy skin and coat. Spirulina is an antioxidant which supports the immune system, especially helpful for the older dog. Spirulina can also support their aging eyes. Spirulina can also help the dog which loves to eat grass.
Taurine is a naturally occurring amino acid-like compound with an important role in your pet's everyday health and wellbeing. It is particularly important for cats, which have a limited ability to produce taurine themselves, making supplemental taurine especially relevant to feline health. Dogs can generally produce taurine from other amino acids, but it is still widely used as a nutritional ingredient in supplements for dogs.
Our range of taurine supplements for dogs and cats includes products containing taurine alongside complementary ingredients for targeted support, including heart health, as well as pure taurine powder for cats. Whether you're looking for standalone taurine or a broader nutritional supplement, you'll find carefully selected options here.
Tumeric is the common name for Curcuma longa an Indian spice. One of tumeric’s major active constituents includes curcumin which is responsible for the vibrant yellow colour and is the principle curcuminoid and generally considered its most active constituent. Turmeric has antioxidant properties and may help to calm the GI tract.
Turmeric is:-
Rich in antioxidants to help protect cells from oxidative stress
Supports healthy joints, mobility and flexibility
Helps maintain a normal, healthy inflammatory response
Traditionally used to support digestive health and overall wellbeing
St John's Wort known as Hypericum Perforatum is a perennial herb indigenous to Europe. St John's Wort contains numerous compounds with documented biological activity. St John's Wort is often used to support anxiety and also has antiviral properties.
Valerian is a famous herb to calm nervous disorders from anxiety, tension and discomfort both in humans and pets. Valerian is also an anti-spasmodic so ideal for upset stomachs. Valerian is very effective for most animals with separation anxiety or insomnia when your dog may whine or cry. Valerian can also be effective at times when your pet is most anxious such as before and after surgery, traveling, loud noises such as fireworks or thunderstorms, moving house.
Vitamin B is an essential group of nutrients that supports your pet’s overall health and wellbeing. As a water-soluble complex, these vitamins play a key role in energy production, nervous system function, and maintaining healthy skin and coat condition.
Including B1 (thiamine), B6 (pyridoxine), B7 (biotin) and B12 (cobalamin), Vitamin B helps convert food into usable energy while supporting everyday vitality and balance.
Because Vitamin B is not stored in the body, levels can deplete more quickly, particularly in pets with increased nutritional demands or digestive sensitivities. Supplementation is a simple way to provide additional support where needed.
Vitamin B supplements can help to:
Support energy levels and vitality
Maintain a healthy nervous system
Aid digestion and nutrient absorption
Promote healthy skin and coat condition
Support pets during stress or recovery
A practical addition to your pet’s routine, Vitamin B provides gentle, effective support for overall wellbeing.
Dogs do produce their own vitamin C, but under certain conditions such as stress or disease, this production is likely to be reduced and supplementation maybe useful.
Vitamin C also combats the damaging effect of the free radical and is necessary to support a healthy immune system. Vitamin C promotes healing, and bone and cartilage formation depend on collagen as a building material, which is only synthesised in the presence of vitamin C.
Witch Hazel is an excellent astringent, decreasing swelling and easing associated pain. Witch Hazel will cool inflamed skin and will make hot spots feel instantly better.